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Social Media for Business Best Practices

Social media universe can provide great opportunities for small businesses. If you’re a small business owner, you’re possibly strapped: for finances, time, and human resources. You need to close the gap with a game plan; without this, social media marketing may become...

SEO Metrics that Matter for 2017

SEO analysis plays a key role in determining where your website will rank on search engine results pages. There are a number of parameters that, when closely considered, can immensely help your website ranking. Time on Page: This is the average amount of time a user...

Building Brand Awareness through Digital Marketing Strategy

It is widely accepted that the internet is the future as far as mass marketing is concerned. The ease with which it can reach millions of people without the restrictions of geographical boundaries makes it ideal for brands across many different sectors. However,...

Top Reasons to Invest in Responsive Web Design

Given the day and age, people no longer browse the web on just one kind of platform or device. Mobile is the fastest-growing platform for internet users, trailed by still-popular desktop computers and tablets. This is why web developers are turning to responsive web...

How Social Media Acts As An Effective Tool For Digital Marketing

In today’s internet-centric world, online marketing has become an important factor in determining the success of any business venture. Search Engine Optimisation (SEO) is the process of directing quality traffic to websites by increasing rankings in organic search...

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